by JP Moery | Sep 12, 2021 | Association Strategy, Membership Development
Hello there, it’s JP Moery, Observations from the Field today. Let’s talk about membership development and in particular retention. According to the MGI, Membership Benchmarking Study, which I refer to it a lot, nearly 47% of associations are reporting a...
by JP Moery | Sep 11, 2021 | Association Strategy, Membership Development
Hello, everybody, it’s time for Ask JP. It’s after Labor Day, and my friend ask me this week what should I do now? Well, I got some observations for you first, I read an article in CEO Update where it talks about associations and reducing growth officers...
by JP Moery | May 10, 2021 | Advocacy, Association Strategy, Business Development
Hi everybody, welcome to Ask JP. Today’s question is, how do I handle retention this year? I’m guessing that April and May started to creep up and now you’re deciding whether to drop these people. Or if you should keep them on the membership rolls. I have an...
