How To Improve Client Relationships – Association Hustle Episode 290 (7m 6s)

by JP Moery | Jul 13, 2021 | Podcast

 Transparency and aligning external and internal sales goals is essential to having successful client relationships.   Hello and welcome to JP Moery’s Association Hustle Podcast. President of The Moery Company, JP’s mission is to arm today’s associations with insight...

Unpacking the Association Sales Box – Association Hustle Episode 271 (7m 57s)

by JP Moery | Feb 9, 2021 | Business Development

Lack of revenue is often a symptom of an association business model issue, not a sales problem. Here’s how you can identify the real problem.     Hello and welcome to JP Moery’s Association Hustle Podcast. President of The Moery Company, JP’s mission is to arm...

Know the “Why” in Value Propositions – Association Field Report (January 29, 2021)

by JP Moery | Jan 28, 2021 | Advocacy, Association Strategy

Hello, welcome to observations from the field. I will cover the importance of the “why” in value propositions. I have been working on a lot of value proposition work currently, helping associations articulate the value proposition across different membership or...

What Lessons Did You Learn From the 2020 Elections? – Ask JP #041

by JP Moery | Nov 10, 2020 | Membership Development

The question today is, “What did you learn from the election and how do those lessons apply to associations?” That’s a loaded question, however, I’m not going to say anything controversial. Here’s what I’ve observed that I think association leaders...

Reassess Your Membership Segments for 2021 – Association Field Report (October 30, 2020)

by JP Moery | Oct 30, 2020 | Membership Development

My goal is never to make things more difficult for you or to give you busy work, however, there is one thing that I’m starting to see right now as we approach membership renewal season and as we approach the end of 2020. Associations are taking a deeper look at...