by JP Moery | Aug 6, 2020 | Membership Development
One of the things that I think is really important – and available for all of your associations to use right now – is the unprecedented narrative. A story that you can tell current and potential members about the value of membership with your association during hard...
by Elizabeth Johnson | Jun 16, 2020 | Association Strategy
At some point, I’m sure, we have all felt very frustrated by our current federal government over the lack of direction during this entire pandemic and primarily for how to re-open our nation’s businesses safely. While this new way of life – social-distancing, etc. –...
by JP Moery | Apr 6, 2020 | Business Practices
The association industry has experienced a volatile gut punch in the last couple of weeks. This is a big challenge for all of us in every way that I believe we will overcome. I’m communicating with our advisory board on an almost daily basis and getting their advice....
